Elephant at Duke's Camp Okavango Delta

Welcome to the Wild World of Natural Selection

Safaris of Character

Natural Selection offers remarkable experiences in wild, untouched places.

We are not your typical safari company. We’re about conservation first, proudly protecting Africa’s wild spaces for the future. We care about communities – the heart and soul of this wonderful continent. We connect the two with our portfolio of 24 welcoming camps and lodges across three countries.

We create safaris with character providing a variety of experiences that foster connections with both the landscapes and people of Africa. We attract the dreamers, the stargazers and the adventurers seeking an African experience with a difference.

Through tourism we – and you – support transformative community and conservation initiatives. We are driven to make a difference.

As seen in:

Travel that matters

We make sure every visitor’s trip counts! Simply by making the choice to go on a Natural Selection safari you are already leaving a positive impact on conservation and the local communities. To see how by booking with us you can help to make a meaningful difference please take a look at our latest Positive Impact Report which includes detail on our approach and the key conservation projects and community work we are supporting.


Where Do You Want To Go?

Our Destinations

Southern Africa is a place of contrasts. Botswana, Namibia and South Africa may share several borders, but each country has its own very distinct features and dramatic charms. From Botswana’s watery landscapes and Namibia’s sun-scorched dunes and deserts to South Africa’s pristine coastline, there really is something for everyone – and we’re here to show you the best bits.


Explore with Us

For the last 30 years, Natural Selection’s founders have pioneered unique safari experiences across Southern Africa’s untouched places and spaces. From intimate encounters with the continent’s iconic wildlife to meaningful interactions with the people who live here, our safaris are characterful, captivating and adventurous.

The Night of Your Life

Our Camps

Location, location, location. That’s what we had in mind when we scoured southern Africa for the best wildlife viewing areas in which to establish our camps. The result? A selection of private reserves, concessions and incredible wilderness areas across Southern Africa, where animals are abundant and safari-goers are few and far between – and we think you’ll like them.

View All Safari Camps


Bring the Safari to You

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