Welcome to the wild world of
Natural Selection

Safaris of Character

We think frills are great, but they are no match for thrills, especially when it comes to African safaris. Don’t get us wrong, we love a great bottle of wine and soft sheets as much as anyone. But for us, the greatest luxury of all, by far, is experience. That’s why we’re creating a portfolio of welcoming camps and one-of-a-kind experiences that are full of unique soul and colorful character, with extraordinary staff, located in the very heart of where the wild things are. Natural Selection is a collection of owner-operated safari camps and lodges united by the common aim of providing our guests with unique and exceptional safari experiences and being a part of the conservation solution for Africa’s wildlife.

As seen in:

Departures The Telegraph The Times How to Spend it Traveler

Where We Go

Click on a country to learn more about where we go.


Featured Camps and Safaris


Natural Selection Blog & Social Media

Powering Community Empowerment

Author Pru Allison & Murray McCallum
Date July 15, 2024

At Natural Selection we have a tagline that sits front and centre of our most recent impact report NS-Impact-Report-2024-online.pdf (naturalselectionfoundation.org). The tagline is “travel that matters”. Your travel matters not...

Sandra Rubins – How to Make a Difference

Author Pru Allison
Date June 13, 2024

Here at Natural Selection our mission is to Make a Difference, and one of the driving forces of this mission is our Community Liaison Manager Sandra Rubins who devotes her...

Life Through A Lens

Author Pru Allison
Date June 07, 2024

Wildlife photography, and the expensive gear and destinations that go with it, might seem like an elitist endeavour, but one couple have made it their mission to change that. Through...

World Environment Day 2024: Land Restoration

Author Dr Jennifer Lalley, Pru Allison, Murray McCallum
Date June 05, 2024

“We abuse land because we regard it as a commodity belonging to us. When we see land as a community to which we belong, we may begin to use it...

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